Today, I’m going to show you how we helped a female dietitian coach set up a comprehensive course funnel, from lead magnet creation to course and membership setup. In this case study, I’ll walk you through the entire process we used, step-by-step.

Primary Challenge Our primary challenge was to create a seamless and efficient course funnel for the dietitian coach. She needed an all-in-one solution to attract leads, convert them into course participants, and manage her membership site effectively. The goal was to handle all technical aspects so she could focus on delivering valuable content to her clients.

Main Objectives To address this challenge, we set the following goals:

• Develop a compelling lead magnet to attract potential clients.
• Set up a comprehensive course and membership site on Kartra.
• Create all necessary sales pages, product listings, and the course dashboard.
• Implement a webinar funnel to engage and convert leads.

Here’s how we approached each aspect of our challenge:

Lead Magnet Setup:

• We utilized a high-value PDF lead magnet provided by the client, designed to attract the dietitian coach’s target audience.
• We ensured the lead magnet was seamlessly integrated with Kartra for smooth delivery and follow-up.

Course and Membership Setup:

• We set up the entire course and membership site on Kartra, organizing the content into easy-to-navigate modules.
• The course included video lessons, downloadable resources, and interactive components to enhance the learning experience.

Sales Page and Checkout Page:

• We designed and developed a visually appealing and conversion-optimized sales page.
• The checkout page was crafted to clearly communicate the benefits of the course and membership, making it easy for prospects to understand and purchase.

Webinar Funnel Implementation:

• We created a webinar funnel to engage potential clients, providing valuable content and building trust before encouraging them to enroll in the course.
• The webinar included automated email sequences for registration reminders, post-webinar follow-ups, and special offers.

Course Dashboard:

• We built a user-friendly course dashboard, allowing participants to easily access their materials and track their progress.
• The dashboard was customized to reflect the dietitian coach’s branding, providing a cohesive and professional experience for users.

Technical Implementation:

• While the client provided the copy for the course, we handled all technical aspects, ensuring everything from automation to integration worked flawlessly.
• This included setting up email sequences, payment processing, and member management features within Kartra.

Results:

• Lead Generation: The lead magnet successfully attracted a steady stream of potential clients, growing the dietitian coach’s email list significantly.
• Seamless Course Launch: The course and membership site launched smoothly, with positive feedback from participants about the content and user experience.
• Increased Revenue: The well-optimized sales page, checkout page, and webinar funnel contributed to higher conversion rates, increasing the coach’s revenue from course sales.
• Efficient Management: The integrated system in Kartra allowed for efficient management of course participants and members, reducing the administrative burden on the coach.

By setting up a comprehensive course funnel for the dietitian coach, we enabled her to focus on delivering her valuable content while we handled the technical complexities. This case study demonstrates the effectiveness of a well-integrated digital solution in the coaching and training industry.

If you need help setting up a comprehensive course funnel for your business, feel free to message us here. We’re here to help you achieve similar success!